I think in terms of
problems to be solved.
I thrive on deriving elegant solutions from complex problems. I believe that a solution is entirely dependent on our understanding of the problem and I love immersing myself in the unique complexity of each that I encounter.
I think in terms of
problems to be solved.
I thrive on deriving elegant solutions from complex problems. I believe that a solution is entirely dependent on our understanding of the problem and I love immersing myself in the unique complexity of each that I encounter.
Striving to achieve
harmony.
I believed that successful design is achieving harmony between two intangibles; a problem that hasn't been fully framed, and a solution that hasn't been fully defined.
Striving to achieve
harmony.
I believed that successful design is achieving harmony between two intangibles; a problem that hasn't been fully framed, and a solution that hasn't been fully defined.
Problem Framing
Solution Definition
Initial Framing
Establish initial understanding of the problem from a market, user, and stakeholder perspective. This will serve as the starting point for our activities; with the intention of “getting smarter.”
Research Planning
Create a research plan based on the unique problems we're trying to solve and what we
need to learn.
Research Execution
Execute the research plan in order to properly frame a clear understanding of the problems we're trying to solve and understand if they're worth solving.
Synthesis
Using key insights derived from the research; establish key hypotheses for concept exploration in the Solution Definition phase.
Concept Exploration
Create initial concepts based on insights and hypotheses established in the Problem
Framing phase.
Design
Cycle 1
Formalization of Design Iteration 1 for internal and external feedback.
Design
Cycle 2
Design
Cycle 2
Refinement and formalization of Design Iteration 2 for internal feedback, external feedback, and usability testing.
Design
Cycle 3
Refinement and formalization of Design Iteration 3 for final delivery and feature prioritization.
Solution Definition
Synthesis
Using key insights derived from the research; establish key hypotheses for concept exploration in the Solution Definition phase.
Research Execution
Execute the research plan in order to properly frame a clear understanding of the problems we're trying to solve and understand if they're worth solving.
Research Planning
Create a research plan based on the unique problems we're trying to solve and what we need to learn.
Initial Framing
Establish initial understanding of the problem from a market, user, and stakeholder perspective. This will serve as the starting point for our activities; with the intention of “getting smarter.”
Design Cycle 3
Refinement and formalization of Design Iteration 3 for final delivery and feature prioritization.
Design Cycle 2
Refinement and formalization of Design Iteration 2 for internal feedback, external feedback, and usability testing.
Design Cycle 1
Formalization of Design Iteration 1 for internal and external feedback.
Concept Exploration
Create initial concepts based on insights and hypotheses established in the Problem Framing phase.
Concept
Exploration
Create initial concepts based on insights and hypotheses established in the Problem Framing phase.
Design
Cycle 1
Formalization of Design Iteration 1 for internal and external feedback.
Design
Cycle 2
Refinement and formalization of Design Iteration 2 for internal feedback, external feedback, and usability testing.
Design
Cycle 3
Refinement and formalization of Design Iteration 3 for final delivery and feature prioritization.
Problem Framing